2 Naturally sustainable! When we at BERNDES speak of tradition, we are looking back on a company history that now spans almost 100 years. When he started the company in 1921, Heinrich Berndes laid the foun- dation for the production of high-quality kitchen tools. Berndes revolutionised the market with the first non-stick cast aluminium cookware. We carry on his innovative spirit, his wealth of ideas and his intuition for the times and for the right developments. Every day, these ideas are the incentive and the standard for our work and ensure our constant progress. Our entrepreneurial activities in these almost 100 years have always been characterised by these values: reliability, trust, con- sistency. These values are becoming more and more important today – values that are woven into every fibre of the BERNDES brand. “The homeland is within it!”, we have been saying confidently for several years, and by that we mean the reliability, trust and consistency with which we work. We deal intensively with trends, innovations, desires and behaviour patterns in the kitchen. Our entire approach is down-to-earth, honest, fresh and close to na- ture. This gives us at BERNDES a special claim: our products and services should be in responsible harmony with nature and our environment. Thinking and acting sustainably, for the benefit of the consumer, is practically in the DNA of our brand. In the future, we not only want to live this approach as we have always done – we also want to display it, make it visible: BERNDES – solid, safe, in harmony with nature: b.green...
4 Be green: b.green! We see it every day: consumers making increasingly environmen- tally and sustainability-oriented purchasing decisions. The dis- cussion about climate change, resource conservation and waste disposal has reached all levels of society and now determines both private and public life day-to-day – in short, it has reached into all areas of life. It is a sign of the times that companies not only formulate clear intentions and positions, but also act!
5 For almost 100 years, we at BERNDES have seen our actions, in the spirit of our founder, as striving for the sustainable use of resources. However, BERNDES also sees an additional obligation to actively encourage trading partners and consumers to follow suit in this process. Be green! is precisely this call to consistently implement the claim of sustainability in the market environment of cookware and household products. b.green is the recognisable sign of our positioning. But it is more than a trademark, more than a label. b.green stands for the clear orientation of the BERNDES brand to take responsibility: for the reliable quality of our cookware that you can trust with no ifs or buts. With respect for the environment, for a sustainable future.
100 % Recycling BERNDES products traditionally consist mainly of the raw material aluminium. To produce the first product from a bar of this alloy takes a great deal of energy. However, the special properties of the material ensure excellent reusability – that is, when the product is to be recycled. Only 5 % energy con- sumption when using recycled aluminium In this way, alumin- ium can be recycled using only 5 % of the original energy con- sumption, for reuse as a raw material for our pan production. For BERNDES products, the company does not simply refrain as far as possible from adding primary aluminium. We concentrate on special qualities of so-called secondary aluminium and have received the UL Environment claim validation for this. Because with our Alu Recycled Induction series, we go one step further and use 100 % recycled cans – food- safe. This is not only good for the environment, but we also achieve a particularly homogeneous consistency of the secondary aluminium, with very good hardening properties. BERNDES actively supports the activities for collecting and processing recyclable waste. For example, it takes only 43 cans to create a new pan from the material after it has been successfully recycled. 43 = 1 cans pan Ø 28 cm
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0 % s u s t a i n a b l e ! 9 b.nature coating and packaging For all product series, recycled aluminium is used as the raw material for the body of the pan. No heavy metals, bisphenol A or PFOA or cadmium are used for coating. BERNDES takes the issue of sus- tainability seriously. And packaging is no exception. The reduction of packaging material and the com- plete renunciation of composite materials are other visible signs of b.green for retail and consumers! And the BERNDES approach is comprehensive: BERNDES doesn’t stop implementing the b.green message once the product is presented and sold. Rather, b.green is a clear request to consumers to act in the same way when using BERNDES products themselves. 100 % Quality through the use of food-grade alloys So if you live an environmentally conscious life and value fresh, healthy food, you can now rely on naturalness in your cookware too: thanks to b.nature, the new quartz sealant, in the BERNDES range. The natural, ro- bust material guaran- tees a flavour-neutral, unadulterated taste. b.nat u re a l so i m- presses when it comes to heat conduction, which enables crisp browning and gentle cooking and helps save energy too. As the residual energy is stored in the material for longer, the heat can be turned down at an early stage and the cookware will still continue to cook at high temperatures.
10 Our offer On the previous pages, we have shown that b.green is no mere marketing label. Based on the BERNDES philosophy, we bear a very special responsibility, not only for the products and their manufacture, but also beyond. b.green has become a strong stance at BERNDES, encouraging every BERNDES employee and every cook to join in. Nevertheless, everything starts with our products. This is where it becomes concrete, where our performance is visible and tan- gible: The new product series b.green comprises a total of eleven items for every need. For example, the frying pan in four different sizes, the wok for searing, or the cas- serole and cooking pots in two sizes for great braised dishes. recyclable – aluminium advantage 100 % The additional features of the products promise: in combination with the aluminium, the patented in- duction mesh base ensures efficient heat conduction on all types of stoves and ensures resource-saving cooking and frying. The cherry on top: the cookware with its natural coating is recyclable and, thanks to minimised packaging, makes an even smaller ecological foot- print. A real multi-faceted product for a pleasant, natural cooking experience. 52 = 1 cans wok Ø 28 cm
12 Viele weitere tolle Rezepte ﬁnden Sie auch online: www.berndes.de/rezepte
13 Su sta i n abilit y i n the k itchen. Everywhere and at any time it can be felt in everyday life: increasingly aware consumers demand that, in addition to the price/performance ratio of the product supplied, the manufac- turer and product be in line with the customer’s personal expectations. The BERNDES b.green commitment is a perfect example. You can speak a lot about a deep under- standing of applications and users, but it is more impor- tant to implement the knowledge. BERNDES is not only committed to sustainable, resource-conserv- ing production; the brand also stands for health, naturalness and freshness when using the products. BERNDES regularly supplies important recipe and nutritional tips. Trends are taken up just as much as good, old family recipes or regional cuisine. Conclusion. b.green, join in!
N a t u r a l l y r o b u s t High performance coating with long-term non-stick properties, extremely resistant Patented induction mesh bottom with coating for protection against oxidation 100 % recycled aluminium from cans, high quality, food safe
N a t u r a l l y s u s t a i n a b l e! Ergonomic handle for comfortable handling, now with double srew connection In this brochure, we have shown you many things and explained what is really important to us. This is BERNDES’ commitment to the future, a future that is only possible through careful and moderate use of resources. We want to contribute to this, and we want to encourage and act: be green, b.green is our attitude. It takes joint efforts and calls on all of us to ensure that future gen- erations can enjoy a life worth living. This, too, is a last call. After all, it takes 80 to 100 years for an aluminium can to weather in residual waste. And only five minutes to create a new pan from recycled material. 100 years for a can to decay It takes The recycling process takes 5 minutes This eternal circle, this call for the continuous recycling of valuable materials, is our message. It leads us all to our own sustainable actions, to change. from the can to the pan b.green. For a good feeling. For a small contribution. Good for us, good for nature.